With over 722 million users worldwide, there is no doubt that LinkedIn is one of the fastest-growing professional networking platforms. Back in 2005 – two years after LinkedIn was created –LinkedIn introduced services that allowed companies to post job listings and search the network for prospective employees. This is the reason why most people join LinkedIn […]
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It frustrates me that a lot of B2B executives, sales reps, and business owners are not maximizing LinkedIn for bringing in more leads down their pipeline. This is probably because they simply don’t know how to do it! Still, on the other side of the LinkedIn universe, some businesses are utilizing social selling strategies and do very well on the B2B platform. They are converting […]